East Man Feeds



Committed to Independent Livestock Production

 


"Our company is committed to independent livestock production"

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East-Man Feeds began as a manufacturer of vitamin/mineral premixes and supplements, and as a retailer of protein sources, like soybean meal, to be used as an additive to home ground feeds for livestock and poultry in 1970. Incorporated by Peter H. Friesen in Steinbach, Manitoba, Friesen brought the concept of on farm manufacturing of feed to Western Canada. Friesen's premix was the missing link in farm manufactured feed, allowing producers to add vitamins, mineral, and supplements to their own grain, making a complete ration on the farm.

East-Man Feeds opened its head office in Winnipeg in 1973 and with hard work and quality product obtained approximately 45 per cent of the premix fed to hogs in Manitoba. In 1983, the company made the decision to concentrate on what they knew best - feeding pigs, rather than branching out into the fertilizer and ag chemical business, or becoming vertically integrated as many of their competitors were doing. "We only wanted to deal with the independent livestock producers," said Mark Peters, Director of Marketing. "We were anti-integration. We wanted to stay independent. Our company is committed to independent livestock production."